SEO

SEO

Does my small business really need SEO?

By

Oliwer Bujok

December

13

,

2024

This is probably one of the first questions you ask when you hear about SEO.

🗣️ “Does my small business really need to get into something like this?”

🗣️ “Isn’t having a website enough? People will find me on Google when they search for my services, right?”

🗣️ “Does SEO even work?”

Key takeaways:

  • Deciding on SEO can be a challenging choice.

  • Well over half of businesses, regardless of size, invest in SEO.

  • SEO may not be the right fit for every business at the moment. It’s always smart to ask an expert for advice before diving in.

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Figuring out if SEO is right for your business can feel like a tough nut to crack. You’ve probably heard it’s important, but you’re not sure how it works and don’t want to spend money on something uncertain. So, what should you do?

The truth is, if you want people to find your business on Google, SEO is key. Without it, showing up at the top of search results is almost impossible these days.

🗣️ "But isn’t SEO just for big companies or online stores?"

Actually, SEO can work for all kinds of businesses.

As of 2023, 69% of all companies actively invest in SEO, 12% are unsure about it, and only 19% don’t use it. This means most of your competition is already investing in SEO, and that number is growing. If you ignore it, your competitors will keep getting ahead.

So, is SEO a good option for every business?

Not always.


Whether SEO is a good fit depends on your goals, budget, and current situation.

For example, if you’re a brand-new B2B business, your focus might be on getting customers quickly. In this case, direct strategies like cold emailing could work better at first.

But if your business is already earning and you can afford to invest in its future, SEO is worth checking out. Over time, it can deliver great results for your business.

It doesn’t matter if you’re a plumber, run a flower shop, or mow lawns—being visible on Google benefits every type of business.

Not sure if SEO is right for your business? Get in touch with us and we’ll give you honest advice. If SEO isn’t a good fit for your business, we’ll let you know right away. Get in touch!

Now, let’s answer some of the questions that might be on your mind:

What even is SEO?

SEO stands for Search Engine Optimization. It’s all about improving your website so it shows up higher in Google’s search results. This includes optimizing your content, using the right keywords, fixing technical issues, and building links to get noticed.

How long will it take to see results from SEO?

SEO is a long-term game. While you might see some small changes in a few months, it typically takes around 6-12 months to start seeing significant results, depending on your business and competition.

Do I need an SEO expert for my business?

It depends. If you have the time and knowledge to handle SEO yourself, go for it! But if you want faster and more effective results, an SEO expert can save you a lot of time and effort by using the right strategies from the start.

How much does SEO cost?

SEO prices can vary widely. Check our offer to get to know more about prices

Can I do SEO myself?

You can definitely start with some basic SEO if you're willing to learn. But, if you're looking for faster results or have a more competitive industry, hiring an expert might be the better route.

How do I know if my website needs SEO?

If your website isn’t appearing on the first page of Google for the services you offer, or if you’re not getting much organic traffic, then SEO is probably something you should consider.

Conclusion:

If you want your business to be easily found on Google and stay ahead of the competition, SEO is definitely something worth exploring. It might take some time to see results, but the investment can pay off in the long run. Whether you're a small local business or a larger company, SEO can help more potential customers discover your services.

Not sure where to start? Get in touch with us. We're here to provide honest advice and guide you through the process—whether SEO is right for your business or not. Let’s make sure your business gets the attention it deserves!

Article by

Does my small business really need SEO?

Oliwer Bujok

SEO Specialist

Oliwer is an SEO enthusiast who is interested in all areas of the field. He also focuses on copywriting and optimizing websites to achieve the best conversion rates. He enjoys exploring various topics and is always keen to expand his understanding. Privately, he loves to play all types of sports and likes reading.

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