We give clients full access to their data, but sometimes a big issue pops up – they don’t have a business Google account.

The effect of the first click is crucial in UX. If the user intuitively chooses the right path, their experience on the site will be smoother, increasing the chances of conversion.

Let’s talk about visual identity—it’s one of the most important aspects of how your business is perceived by customers. When done right, it can set you apart from the competition and help your brand stick in people’s minds. But what exactly is visual identity, and how is it different from brand identity?

If you're running an IT company, you probably know your tech inside and out. But when it comes to marketing? That's often a different story.

Every business uses marketing assets - some a lot, some just a few. But which ones will be most important in 2025? Let’s break it down!

Having a responsive website is no longer a choice, but an essential requirement. If the user experience on your site is poor, you risk losing visitors.

If you’ve ever seen a logo that looks more like a piece of artwork than just a symbol, you’ve probably encountered an illustrative logo.

In just three months since our October launch, Diligently has worked with 16 international clients. See what we learned and where we're heading in 2025.

Figuring out if SEO is right for your business can feel like a tough nut to crack. You’ve probably heard it’s important, but you’re not sure how it works and don’t want to spend money on something uncertain. So, what should you do?

No-code and low-code solutions have transformed how companies create digital products like apps and websites, enabling development without extensive coding knowledge. These approaches can significantly accelerate development, save time, and reduce resources. It's crucial, however, to understand the differences between them before selecting the right fit for your needs.

Client's old website, which they built themselves, didn’t reflect their professionalism or show the real value they offer to clients. That’s where we came in. We built their new website under our Essential Website plan.

Google has launched a new search feature called Generative AI, and the SEO world went crazy about it. But how will it actually impact search optimization? Could this finally be the end of SEO?

Webflow’s 2024 updates impressed me with AI-powered features that enhance design flexibility, streamline analytics, and improve site optimization, making the platform more efficient and powerful for creators.

You’ve probably noticed that a lot of companies are switching to simpler logos these days. Think about Apple, Nike, or Google. But why do so many brands choose this style? Let’s talk about that.

Across all industries, the average landing page converts at 6.6%, but that number changes a lot depending on the industry. Why is that?

If you want people to recognize your business and remember it, you need a solid visual identity in place.