The Diligently blog

Your knowledge base for topics related to digital marketing.

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Business

Most important marketing assets in 2025

Every business uses marketing assets - some a lot, some just a few. But which ones will be most important in 2025? Let’s break it down!

Websites

Responsive design. What is it and why is it so important?

Having a responsive website is no longer a choice, but an essential requirement. If the user experience on your site is poor, you risk losing visitors.

Design

Pros and cons of illustrative logos

If you’ve ever seen a logo that looks more like a piece of artwork than just a symbol, you’ve probably encountered an illustrative logo.

Business

2024: Our first few months at Diligently

In just three months since our October launch, Diligently has worked with 16 international clients. See what we learned and where we're heading in 2025.

SEO

Does my small business really need SEO?

Figuring out if SEO is right for your business can feel like a tough nut to crack. You’ve probably heard it’s important, but you’re not sure how it works and don’t want to spend money on something uncertain. So, what should you do?

Websites

What's the difference between no-code and low-code?

No-code and low-code solutions have transformed how companies create digital products like apps and websites, enabling development without extensive coding knowledge. These approaches can significantly accelerate development, save time, and reduce resources. It's crucial, however, to understand the differences between them before selecting the right fit for your needs.

Websites

Case study: How x-Mej got a website that speaks to their clients

Client's old website, which they built themselves, didn’t reflect their professionalism or show the real value they offer to clients. That’s where we came in. We built their new website under our Essential Website plan.

SEO

Will AI kill traditional Google search?

Google has launched a new search feature called Generative AI, and the SEO world went crazy about it. But how will it actually impact search optimization? Could this finally be the end of SEO?

Websites

New cool tools announced at Webflow Conf 2024

Webflow’s 2024 updates impressed me with AI-powered features that enhance design flexibility, streamline analytics, and improve site optimization, making the platform more efficient and powerful for creators.

Design

Why companies choose minimalistic logos?

You’ve probably noticed that a lot of companies are switching to simpler logos these days. Think about Apple, Nike, or Google. But why do so many brands choose this style? Let’s talk about that.

Websites

Is your landing page getting the results you need?

Across all industries, the average landing page converts at 6.6%, but that number changes a lot depending on the industry. Why is that?

Design

How to create a solid visual identity

If you want people to recognize your business and remember it, you need a solid visual identity in place.

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